"Oracle is integrating by expanding its ecosystem instead of only building a complete suite of solutions based on its acquisitions. Kevin Akeroyd, general manager of the Oracle Marketing Cloud elaborated on the company's commitment to integration in an hour-long conversation with reporters later in the day."
"Unlike the past, when it's been enough to go out and buy best-of-breed, I believe the winners are going to be the ones who are very committed to integration. Integration is going to become as important, if not more important, as buying best-of-breed assets,"
Lilyvale Cottage, 176 Cumberland St.
The Rocks, Sydney, NSW, 2000