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Missed our October Eloqua User Group session?
Catch up on demand and discover actionable strategies to optimise your organisation's marketing automation.
Hosted by Derek Bell, this session dives deep into bridging the gap between sales and marketing, accelerating lead velocity, plugging conversion leaks, and getting an exclusive sneak peek at what's new in Eloqua Release 26D.
Watch the full replay now to future-proof your Eloqua instance and drive measurable growth.
- Business Alignment: Learn why sales and marketing alignment drives revenue, how to collaborate effectively on lead qualification workshops, and best practices for building and refreshing your Ideal Client Profile (ICP).
- Lead Velocity: Explore how to track funnel progression speed from initial Eloqua engagement to CRM lead creation and Closed-Won milestones using Insight dashboards and dynamic campaign logic.
- Conversion Tracking: Understand how to plug the "leaky funnel" by establishing agreed-upon transition points across sales, marketing, and service teams to ensure complete attribution visibility.
- Eloqua Release 26D Highlights: Get a comprehensive walkthrough of upcoming platform updates—including the new Redwood Campaign Canvas, expanded global search, refined form processing steps, bot engagement filtering, and the latest AI announcements.
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