Replay | the Art of What's Possible

REPLAY | THE ART OF WHATS POSSIBLE

Fix the blind spot in your Eloqua or Marketo campaigns: Capturing & acting on video behavioural data

Why your nurture, scoring, & personalisation fail without contact-level video data

Overview

Most Eloqua and Marketo users deploy video content but don’t capture meaningful viewer data. This leaves a blind spot, play counts don’t translate to engagement or action.

In this webinar replay, you’ll see how VidSync closes the gap with contact-level video engagement tracking. You’ll know exactly who watched, how long they stayed, and which prospects matter most.

What was on the agenda?

The blind spot we talk about is your inability to see if a person has watched your video. Not just watched the video, but how much of the video. Most social platforms say "watched" if the person viewed 7 seconds of footage. With this new Eloqua App you can see so much more.

Track

video views at the contact level

Trigger

nurture or alerts based on behaviour

Score

leads by actual engagement, not just email clicks

Our presenting partner

Enautics helps enterprise digital marketers overcome integration challenges with Oracle Eloqua, Adobe Experience Cloud, and leading video platforms. With over 18 years of experience working alongside Eloqua customers, the Enautics team has solved complex integration issues and built Markie award winning solutions that deliver actionable, contact-level engagement data. Their expertise empowers marketing teams to capture, analyze, and use Eloqua & Marketo video engagement insights to drive stronger nurturing, better lead scoring, and more relevant campaigns.

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