Marketing Qualified Leads | Eloqua User Group

Eloqua User Group Replay

3 part series | Lead generation, capture & nurturing

Episode 3 | Delivering MQLs to Sales

Access the Eloqua User Group replay now, submit the form today.

Overview

This final episode of our 3-part series brings together your ideal client profile and lead nuturing campaigns and culminates with the delivery of Marketing Qualified Leads to the Sales team.

Lead scoring plays a pivitol role in this process, but it's not the only way MQLs make their way to the CRM.

We cover how Eloqua delivers leads to the CRM and present you with ideas how best to make that happen.

Access this replay & we'll provide you access to episodes 1 & 2

What was on the agenda?

A quick recap from Episode 1 - Who is your buyer? & Episode 2 - Nurturing your buyer
Lead scoring & marketing qualified leads (MQLs)
How Lead Scoring can help align Marketing with your organisation as a whole
Release 23C of Eloqua delivered in August 2023

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