Eloqua User Group

Eloqua User Group Replay:

Building smarter newsletter campaigns with Eloqua

Access the Eloqua User Group replay now, submit the form today.

Overview

Newsletter campaigns are the mainstay for many digital marketers. There is usually significant effort invested into the creation of content however we lose an opportunity to maximise that content if our focus is on a single email send.

Enter Eloqua's multi-step campaigns.

There are a few simple tips you can follow that could see as much as a 30% lift in your unique open rates. In addition, are you maximising the chance people have to subscribe to your various newsletters?

What was on the agenda?

Introduction
Building your subscriber base & email groups
Using the Campaign Canvas to deliver a richer CX
Oracle CX Marketing Eloqua Updates & Release information
Q&A

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